The Move Online
How to move your business online The numbers of retailers both familiar high street brands and local traders who were already struggling before Covid-19 arrived and have now shuttered for the final time is growing and the list of casualties is likely to increase further as we run up to the end of the year […]
The Art of Customer Retention
As the world slowly starts to reopen, whether B2B or B2C most industries are witnessing a cautious restart. Business is starting to bounce back, and pipelines are filling up, but new customers are likely to be a little more difficult to find than normal – for now at least. Our post-pandemic scenario and the increasing […]
How much is an economic downturn really going to impact my business revenue?
How will the impact of an economic downturn affect my business revenue? To understand the true potential impact of an economic downturn on your business start from the outside in by assessing how your customers will be impacted and how they might behave. Until you have a good grasp of the impact on customer requirements […]
Are you Kidding Yourself about your Ability to Generate New Business?
Without generating new business we’re virtually all in trouble. The vast majority of businesses need a constant flow of exciting new opportunities and a pipeline full of freshly generated leads. The problem is too many businesses are unable to clearly articulate who their audience is and why they should donate to you any of their […]
Scoping Out the Competition. The levers and pressure points that make the difference.
This is the first in a series of blogs looking at one of the most important and often least considered aspects of any business plans – Competitive Analysis. Each part examines key steps to knowing where you stand against your competition and how that analysis informs your potential position and the likelihood of success in […]